Loras College Library: Business: Statistics

Statistics

Statista - The Statistics Portal This link opens in a new window
Why use this database?
Statista is one of the world’s largest statistics portals.The focus is on professional, clear, quick and consistent results.

Consumer Expenditure Surveys
US Census' Quick Facts QuickFacts provides easy access quick demographics for all states and counties, and for cities and towns with more than 5,000 people.
Bureau of Economic Analysis Economic statistics that provide a comprehensive, up-to-date picture of the U.S. economy.

Ebooks

CONSUMER BEHAVIOR 2017-2018 Market research report summarizes current research on why consumers buy and how to influence their purchasing, based on data from U.S. retail market analysts, consumer behavior specialists and recent consumer survey results.
International Consumer Markets 2016-2017
Leisure Business Market Research Handbook 2017-2018 This handbook presents an in-depth assessment of leisure, examining the market within the scope of such topics as entertainment & amusement, cultural & creative activities, hobbies, lifestyle activities, and sports & recreation. Chapters typically provide statistics on expenditures and participation, market characteristics and trends, demographics, and resources for further research.
Healthcare business market research handbook 2017-2018 Identifies market trends, ideas to expand current business activities, and provides data to support strategic planning and market development efforts.
Entertainment, media & advertising market research handbook 2019-2020 This handbook combines current market statistics with trend analysis and marketing strategies, covering such key topics as television, radio, newspapers, consumer magazines, filmed entertainment, news media, cable and satellite, media advertising, branded entertainment, outdoor advertising, recorded music, concerts and events, online advertising, online video, mobile marketing, and behavioral targeting.
Sports Marketing 2022 A comprehensive analysis of spectator sports, sports media, professional sports franchises, and sports marketing
Restaurant, food & beverage market research handbook 2016-2017 Provides consumer spending data, market forecasts, and trends assessments.
Business-to-Business Marketing 2016-2017 Presents statistics on B2B spending, comparisons of the effectiveness of marketing tactics, surveys of marketers and end-users, and analyses of trends in the B2B marketplace.

Market Information

CIA World Factbook Provides basic intelligence on the history, people, government, economy, energy, geography, environment, communications, transportation, military, terrorism, and transnational issues
Surveys of Consumers Maintained by the University of Michigan, this website contains numerous links to data and surveys on consumer sentiment, attitudes, behavior, spending, and expenditure.
Claritas Prizm Premier Segment Details and Zip Code Lookup This tool from Claritas divides all consumers into 66 market segments, providing insight into each group's shopping, financial, media and other behaviors and preferences to help businesses create strategies for reaching potential customers.
Trendhunter To research the market trends of different industries, such as electronics or agriculture, this website allows you to view a category breakdown of each of the industries and trends associated with them.